The bright colours of this case shows us that the game is a game for younger children. Also the way the characters have been drawn by computer graphics. As you can see from the veraity of colours you can tell that its not targeted towards a certain gender, but that its for both and the same for the target age. You can tell its for any age because of the wii logo at the top right corner, most wii games tend to be family games thus making it for any age and gender!
